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What does it take to become a successful Ecommerce Entrepreneur?

You’ve probably asked this question a million times. What does it take to become a successful ecommerce entrepreneur? The answer can come as quite a surprise. If you’ve tried searching on the Internet for “must have entrepreneurial skills” or for “crucial business skills”, you’ll find thousands of articles that offer their own versions on which skills and attributes you should possess in order to start your own business. Some people think you should have the leadership quality, while others think that a strategic vision is a must and still others think that empathy, empowerment and operational focus are the key attributes. Here are a few practical skills that you can learn and execute. The ability to write well: Writing well means having the ability to communicate your points across with proper grammar and spellings. You should have a well-written product description for each of your products. You’ll need to write a return policy, privacy policy, “About Us” page and any or all emails. ...

Australian Dollar will not affect the growth of Ecommerce

Earlier this month, a conference was held with regards to Internet retail and has declared that online shopping will not be affected when the Australian dollar subsides. While there will be some overseas online transactions that are buoyed up by the strong Australian dollar, it would be highly dangerous for Australian online retailers to think that the whole thing will come to an end once the dollar subsides. Reliable sources have said that online items such as supplements and vitamins are not likely to be affected by the current dollar fluctuations. Australians are still twice as likely as Americans to shop for vitamins online. Another category that showed support of online shopping irrespective of the dollar’s strength was the cycling equipment category. It was also reported that last year, the overall revenues of nearly 2000 of the top eBay sellers increased by 38 percent, and with the soaring Australian dollar, cross-border ecommerce is now being encouraged as more and more shopper...

Ecommerce is more popular in Shanghai than in Europe

Today, shoppers in Shanghai are now turning towards online shopping for a whole variety of reasons, ranging from value of money to convenience and a lack of crowds. Surveys have shown that Shanghai shoppers are increasingly choosing this retail shopping option; more so than their European and American counterparts. A survey was released earlier this month and was conducted amongst 150 white collar workers in Shanghai. The study showed that nearly 25 percent of this group has either bought drinks, groceries or even personal care products from online supermarkets in the past few weeks, thus showing the rise in popularity of online stores. Online shoppers in Shanghai have said that one of the main reasons why they shop online is because it provides them with a better shopping environment because of the lack of crowds. It also provides them with a wider range of products to choose from, it is convenient and gives good value for money.

Why Google can help with your Ecommerce Business

Before the Internet came into the picture, it was a challenge to drive traffic to any business. A variety of traditional methods like television advertising, newspapers and word-of-mouth methods were used. Today, we have Google. When you take into consideration the percentage of all the paid, organic and shopping search results, Google accounts for nearly 80 percent of the traffic driven to ecommerce sites. You cannot ignore your website’s ranking on Google if you truly want to be successful. Here are some interesting facts about Google: Nearly 35 percent of the traffic from the top 20 ranking sites comes from organic search. Most conversions come about when traffic lands on a product page. Nearly 70 percent of ecommerce sites do not have their user reviews indexed. While most of the top ecommerce sites don’t have their user reviews indexed, many of the industry leaders like Amazon and Apple do. These websites have their user review keywords indexed and picked up by the Google spiders....

Clothing Ecommerce has become more popular in the last 5 years

Clothing-themed online stores and ecommerce businesses have become extremely popular in recent years. Studies have shown that apparel sales online has nearly doubled in the last 5 years! Nearly 5 billion dollars were spent on clothes through ecommerce sites in the last five years, thus ensuring that the purchase of clothes online has grown by a whopping 152 percent! Until a few years back, fashion outlets did not have an online presence or an ecommerce store where people could buy clothes. However, today all of this has changed and most people prefer to buy their clothes online and try them on in the privacy of their own homes than in the rush and bustle of a changing room. Most people have the option of ordering multiple sizes and can send back the ones that don’t fit.

How to get your Ecommerce Business right?

2010 was a great year for ecommerce businesses, what with consumers spending nearly $70 billion on products and services bought over the Internet. All signs have shown that this trend will continue to improve in 2011, as more and more entrepreneurs have been setting up their businesses online. Getting your ecommerce site up and running is much simpler today than it used to be, but it is very alarming how most online businesses focus more on visual aesthetics than on important things like how their customers will pay for products. When customers buy from a store, the first thing they do is reach out for their wallet or credit card and hand it over to the cashier, who in turn will hand them a receipt and that’s the end of the purchase. Ideally, it should be just as straightforward with online shopping. But there are still plenty of clunky and unprofessional looking websites with multiple checkout pages that are confusing for the customers. Research has shown that successful ecommerce bus...