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Live Nation and Groupon Team up for New Ecommerce Solution

Groupon is a group-buying ecommerce solution that has been all over the net recently, especially after announcing their tie-up with Live Nation. These two powerhouses (Groupon dominating the daily deal market and Live Nation dominating the live music space) are now teaming up to give concert goers a new way to get tickets for their favorite concerts. This new ecommerce solution will be called GrouponLive. How exactly this solution will service has been kept under wraps, but insiders say that it should be ready by the summer concert season. Since GrouponLive has immediate access to Live Nation’s expansive roster of events and performers, this solution will be the next best ecommerce site for live event deals. This tie-up will give Groupon another way to dominate the market and bring in more money. They’ve already been on a roll recently. GrouponLive will be the latest channel to bring value to fans and at the same time help artists reach out to a wider audience.

Using Social Media Techniques in your Ecommerce Site

Every ecommerce owner should develop a sort of platform. But what is a platform and how is it related to ecommerce? A platform is very relevant to anyone who wants to connect with others online, whether they are buyers or sellers like you. A platform is basically a base of people who know what you sell and who want to buy what you sell. Once you have such a platform, you can sell your products to it. But how does one develop a platform? Through networking! By networking through person or online, one can develop a vast platform. Social networking has become the latest rage today and using sites like Facebook and Twitter or blogging sites can be very effective. But it is still important to conduct lectures and make media appearances in order to develop a strong, word-of-mouth market. Most ecommerce entrepreneurs are fully-equipped with all the basics, from a blog and an official website to a Twitter feed and a Facebook page. Ecommerce owners also send out regular newsletters every year. ...

New Ecommerce Site Launched for Fashion Accessories

Send the Trend is a new and innovative ecommerce store that offers a unique selection of custom fashion accessories for women. The site has raised nearly3 million dollars in its Series A funding which was led by Battery Ventures. The company first raised the initial capital from its angel investors. Today, the company is also launching an updated website that features a brand new design with customer-centric features such as social sharing, voting and one screen checkout. Send the Trend provides customized and affordable accessories from fashion jewelry to scarves and sunglasses. Visitors have the option to complete a style survey that will guide the company’s stylists to tailor product options for them every month. Once the customer makes her first purchase, she will then receive a few recommendations based on her style preferences. The company aims to make it simple for female shoppers to discover and make decisions online. The women of today do not have the time to visit ten differe...

How to get your Ecommerce Business right?

2010 was a great year for ecommerce businesses, what with consumers spending nearly $70 billion on products and services bought over the Internet. All signs have shown that this trend will continue to improve in 2011, as more and more entrepreneurs have been setting up their businesses online. Getting your ecommerce site up and running is much simpler today than it used to be, but it is very alarming how most online businesses focus more on visual aesthetics than on important things like how their customers will pay for products. When customers buy from a store, the first thing they do is reach out for their wallet or credit card and hand it over to the cashier, who in turn will hand them a receipt and that’s the end of the purchase. Ideally, it should be just as straightforward with online shopping. But there are still plenty of clunky and unprofessional looking websites with multiple checkout pages that are confusing for the customers. Research has shown that successful ecommerce bus...

Grows Up – An Ecommerce Platform for Entrepreneur Moms!

Savvy moms make great shoppers – they know just what they want for their kids, but are sometimes limited by their busy work schedules. Grows Up is an online ecommerce site that has been designed specially moms, and brings together a carefully selected list of boutiques for babies, toddlers and young kids alike into one ecommerce platform. Founded by Stephanie Robesky, Grows Up taps into the online niche and gets its influence from the power of social buying. Grows Up is an ecommerce site for moms and kids with a difference. The company supports smaller manufacturers and mom entrepreneurs and provides moms with shopping carts that are more original. It also offers trendy clothing and other products for children. Most of the products sold here are eco-friendly. The shopping cart on Grows Up features a highly intuitive search that provides product results based on age, gender and category. By adding an online profile, this site helps to bring a more tailored and technological approach to ...

Online Ecommerce retailers should focus on Delivery and Logistics

Businesses are constantly looking to improve their ecommerce operation and should do so by focusing specifically on delivery and logistics. The latest Global Ecommerce Delivery Report 2011 has said that it is very important to be efficient as far as delivering high levels of customer service is concerned. In the United States, many traditional retailers have been looking for new and better ways to compete with the efficiency of the online ecommerce retailers by creating new ways to process online orders as well as the ones at their retail shops. A great way of advertising an ecommerce site during the holidays is to offer free shipping services. Competition is also very important as far as ecommerce is concerned.

5 Things that Consumer’s absolutely hate about Ecommerce Sites!

Ecommerce sites should ideally be engaging and secure enough to inspire customers and make it easy for them to shop, thus leading to an increased number of sales. Unfortunately, many ecommerce stores fall short in more than one area. Here, I will show you 5 things that consumers absolutely hate about ecommerce sites, and why you should avoid these areas for a better site. Poor Design: This is one area that should be obvious to any online merchant. Most customers will not buy from a site that does not look trustworthy. Site aesthetics is probable the most important factor that contributes to how a shopper will judge your professionalism and reliability. Nearly 50% of online shoppers judge a site by its design. Consumers hate a poorly designed ecommerce site, so take the time out to design a great looking site. Poor Customer Service: Your customers will not want to hear from you unless they have a problem. When your customers have a problem, they will want to get through to you immedia...

Top Design Tips for your Ecommerce Website

As far as your ecommerce website is concerned, design is just about everything! If you are looking to make profits, then your website is going to have to be designed to look appealing as well as comforting to the visitor. It doesn’t matter whether you are selling the nest products in the industry or if your products have the best prices, but if your website is poorly designed, you are going to run at a loss! Here are a few design tips to help propel your ecommerce website in the right direction. Clean up your Site: A clean and visually appealing ecommerce site is very important if you want to make any kind of money online. Surprisingly, there are thousands and thousands of cluttered and broken-linked ecommerce sites still available out there. Make sure your site does not belong to this category, as your users will not be able to shop properly and will eventually go somewhere else. Colors speak more than Words: Any amateur web designer will tell you that the color scheme on your site s...

Making the most out of Facebook and Twitter for your Ecommerce Site

There was a time when everybody had to keep a phone book in order to find a business contacts details. Fortunately, those days are long gone. What with ecommerce and social media taking over our lives, we can now access some of our favorite brands right from some of the most popular social networking sites. However, today it is no longer enough to just interact. Consumers are increasingly looking for promotions, discounts and freebies. In fact, surveys have shown that most people follow various brands on Twitter and Facebook to check for coupons and discounts. So how effective are Facebook and Twitter in promoting your brand? Are they really capable of increasing your sales? Many companies and ecommerce businesses have benefited from social media sites in the past. The key to achieving positive returns for your efforts is to promote your brand in such a way so as to encourage maximum interaction. Define your business goals: It’s surprising how so many businesses fail just because they ...

Tips on how to Optimize your Ecommerce Site for Search and Navigation

Improving your website’s search and navigation capabilities can only increase your sales. If visitors to your site find that they can’t find a specific product on your site, then they will just simply click away from your site. Here are a few tips on how you can improve your user’s experience on your site: Offer your customers various options at every stage of their journey in your site. If they come across a page where no products are returned and no alternatives mentioned, then they’ll just leave your site. Having a highly optimized zero results page will help by displaying your top products, product links to key categories and provide advice on how to use your search facility. If your customers want to buy a product, they sure as hell don’t want to spend hours going through your site to find what they want. So, make sure your customers get to the relevant pages within the least number of clicks possible. Reaching any page within 3 clicks is ideal. Having a dynamic navigation facilit...

How to Create a Successful Ecommerce Site

What with customers finding it easier to go online for shopping purposes, it has become increasingly important to have an ecommerce website these days. Presently, there is a cut-throat competition that exists n this sphere and everyone is striving to represent their businesses in the best way possible. If you are looking to create your own ecommerce website, then there are certain strategies that you should learn in order to be successful. Get user Feedback: If you want to improve the usability of your website, then the best way to do so is to improve your user’s shopping experience on your site. What your user’s experience when on your site and how satisfied they are with your products and services are important elements to your site’s success. So, try to connect with all your visitors on a personal level and then build your image through specific marketing techniques. Send out customized sales messages: When you specifically target your audience, your chances of making more sales wil...

Tips for Protecting your Domain Name

Picture this – The number of visitors to your ecommerce site has suddenly dropped to zero during peak hours! A retailer’s worst nightmare to say the least! Normally, most ecommerce website owners can makes hundreds of dollars worth of sales during the peak hours, but what do you do if your business has come to a standstill? It is indeed a nightmarish scenario but highly possible if you lose control of your domain name. If someone manages to gain access to your account by using your domain name, they can then continue to divert your visitors to their site and even access your email! And if they manage to steal your domain name by converting into their name, then you are going to face a long and very expensive legal battle to get it back. There is no reason why you should lose your domain name to a cyber criminal. If you ignore it or forget to renew it, then it could be snapped up by its new owner in a perfectly legal way! If this happens, then you can say goodbye to your domain name! He...

Ecommerce Tips for 2011

Now that we are already into 2011, the sales figures for the 2010 Christmas Season are already doing their rounds. The daily online sales in 2010 exceeded $1 billion, which is double the amount made in 2009! So, with so much money floating around, why are all the small ecommerce websites feel like they aren’t getting any action? If you are getting a steady stream of targeted traffic, but they just aren’t converting, then the problem could be in your website and how you are presenting your products. Here are a few changes you could make to your product page to help convert those visitors! When people visit your ecommerce site, they expect to see your products and services immediately. It shouldn’t take them more than a click from your home page to get there. Including extensive amounts of content is great for attracting the search engines, buy you’ll lose your customers if they have to read paragraph after paragraph of sales copy. So, get to the point immediately! Take a look at your we...